Occupational Profile

The main purpose of a retailer is to assist customers when they purchase products and services, which requires a good understanding of the stock being sold, the variety of ways customers can shop and the ability to process payments, for example, using a till.
Retailers must be passionate about delivering a quality service that always aims to exceed customers’ expectations. Therefore, retailers enjoy direct contact with a wide range of people and are motivated by completing a sale and knowing a customer is happy with their purchase.
They can work in a variety of shops and other retail establishments: small boutiques, large high street chains, supermarkets and well-known department stores are just some examples. More specialist retailers include funeral services, garden centres, delicatessens and people who work in remote environments for example in telephone, on-line and mail order retail.

Entry criteria: Applicants will be assessed and interviewed to demonstrate that they have the ability to cover the range required by the apprenticeship standard. In addition, they are expected to carry out initial assessments in English and Maths. If an applicant has a GCSE in Maths and English at A*- C, they don’t need to complete functional skills as a part of the apprenticeship.
Duration: 12 months
Delivery Model: The delivery model for this apprenticeship is decided by the employer in agreement with the college.
Progression: Completing this apprenticeship programme with its transferable skills will enable progression into specialist, team leading, supervisory or first line management roles within retail and higher level training and apprenticeships.
Additional information: There are no entry requirements to the apprenticeship but employers may run their own selection process. Apprentices without Level 1 English and Maths will need to achieve this level and take the test for Level 2 English and Maths prior to completion of their Apprenticeship.

Knowledge Skills and Behaviours

On completion of the level 2 Retailer Apprenticeship successful applicants will have the following knowledge, skills and behaviours as defined by the Apprenticeship standard:

- Customer
- Business
- Financial
- Marketing
- Communication
- Sales and Promotion
- Products and Service
- Brand reputation
- Merchandising
- Stock
- Technology
- Team
- Performance
- Legal & Governance
- Diversity
- Environment


For more information please use the contact details for Helen Camilleri below:

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TEL: 07341736371


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